Wildberries Launches WB Taxi Ride-Hailing Service in Armenia

photo: getty images

Wildberries Launches WB Taxi Ride-Hailing Service in Armenia

Wildberries & Russ has launched its WB Taxi ride-hailing service in Armenia's capital Yerevan, expanding the platform’s presence in the region.

RWB had previously launched WB Taxi in Belarus, Uzbekistan and Kyrgyzstan, according to RWB.

At the initial stage, special invitations will be sent to Wildberries employees and partners. Other users can download the WB Taxi app and join a waiting list, with access to be expanded gradually.

“We will continue developing the product to improve the user experience and expand the geographic coverage of WB Taxi,” said Anatoly Smorgonsky, head of the taxi service and transportation technology development department at RWB.

WB Taxi users in Yerevan will have access to three service categories: Standard, Comfort and Multi.

The Multi option allows users to search for a vehicle across several categories at the same time.

For drivers, RWB says it will offer transparent partnership terms and a reduced aggregator commission.

The company began the first beta testing of WB Taxi in Belarus in summer 2025.

RWB plans to launch its own taxi service in Russia in 2026.

In April 2026, the company acquired the Citymobil, Taxovichkof and Gruzovichkof ride-hailing and transportation platforms, further strengthening its position in the mobility sector.

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Wildberries Launches WB Taxi Ride-Hailing Service in Armenia

Wildberries & Russ has launched its WB Taxi ride-hailing service in Armenia's capital Yerevan, expanding the platform’s presence in the region.